The Formula

People often talk about the formula for success. Does one exist? Well, in this instance, we think it does. In fact, we KNOW it does. The three key elements in your website’s success are:

• Number of visitors
• Percentage of visitors that convert into enquiries/sales
• Average order value

We weren’t very good at maths at school but expressed as an equation, it might look like this:

(visitors x conversion percentage) x average order value = success

It’s a formula which is completely achievable if you have all the right  components in place; a formula that works, but also needs ongoing commitment to ensure it continues to be effective in this ever-changing marketplace.  

So, what exactly do we do to help you achieve this success?

Increase the number of visitors to your website using Search Engine Optimisation (SEO), Google AdWords, and Social Networking.

Search Engine Optimisation (SEO)

We will...

• Identify the search terms that people in your target market are using right now.
• Tell you where you and your competitors rank for those searches
• Suggest how to optimise your site to emulate their success
• Implement the relevant changes, or coach your web design team to do so

Google AdWords

We will...

• Identify the search terms that people in your target market are using right now.
• Set up a Google Adwords Campaign for you and suggest a budget that won’t break the bank
• Drive potential customers to your site immediately.

Social Networking

We will….

• Set Up / Optimise your presence on:
  • Twitter
  • Facebook
  • You Tube
  • MySpace
  • Blogs
• Set Up / Optimise your presence on:
  • Active Discussion Forums related to your products & services
• Coach you to write interesting articles that people will share with their friends.
• Manage the ongoing process for you if you don’t have the time to invest in it yourselves

Increase conversions and average order value using effective Design and Build

We will...

• Suggest changes to your site to steer your visitors to your target pages
• Suggest changes that will improve visitors’ experience of your site (making it more intuitive and user-friendly).
• Implement the relevant changes, or coach your web design team to do so
  

Improvements we’ve made in visitor traffic and user experience often have quite breath taking results. If you want to achieve more success then call us now and we’ll apply the Noisy Little Monkey formula to your website.

We won’t insist that you use all of our services and you may only want to focus on one aspect of your website. However large or small the job – we can help!