If you didn't know already, I like Pinterest.... a lot! But even I find it difficult to find the time to create, upload or pin images as often as I'd like. So I've been looking around to see what's out there to make Pinterest for business that little bit easier. (you might also find my how to win with a pin, Pinterest article useful too)
PicMonkey & Canva
If you don't have Photoshop it can be quite limiting as to what you can do with your pictures. If you want to add filters, crop, resize or add text to really make your images stand out, then try PicMonkey or Canva. They're really simple to use and both come with a great range of fonts and filters. With Canva you're provided with a range of different size layouts that are perfect for Pinterest, as well as for other social sites. Whilst both sites are free to use, you can purchase designs and images on Canva for just $1 or sign up for a Royale account on PicMonkey (from $2.75 a month) to get a load of really cool extras.
Or try Pixlr. Another really useful free site for editing pictures which is also available via an app.
Viralwoot will allow you to:
- manage multiple accounts
- find profiles to follow
- promote pins
- repin, like and schedule pins from the dashboard.
- access statistics (although at a basic level)
Viralwoot works on the principle of buying seeds which you use to promote your pins. You do have to pay (or earn seeds) to be able to do most of the above but if you’re just starting off and want to schedule some pins, you can schedule up to 100 pins a month for free, which is really useful if you want images to go out at different times of day. It's easy to use and cheaper than most of the other management tools out there.
Piqora and Curalate
If you really want to be able to analyse your visuals, improve engagement and increase awareness and revenue via Pinterest you should really use a platform like Curalate or Piqora. Just as you might have to purchase a seat or business account on Hootsuite or Buffer to manage your other social media channels, Curalate and Piquora are the same but specific for Pinterest, Instagram and Tumblr.
I find it most annoying when an image I like doesn't link through to the website it was pinned from. I like to find out more about the product or picture I have been drawn to so when it doesn't link back, I use the Pin Search chrome extension which allows you to search for that image elsewhere on Google.
If you want to find more boards of similar interests or are looking for inspiration, PinGroupie will allow you to find boards on Pinterest and quickly see how many pins, followers or collaborators that board has. It's a great way to build on an existing topic and reach out to other pinners.
While not quite tools, Pinterest has a lot of useful resources that can help you and your website be Pinterest perfect.
- Pinterest analytics (available for business accounts) will soon be getting a revamp which should make it far more useful than it currently is for small businesses (it's a little bit lacking, if I'm honest)
- Rich pins is really useful for making sure your images on your website pull through a lot more information which helps optimise your pins. Perfect for articles, recipes, reviews and products.
- The Pin It button can be added to your website to make your images easier to share.
- Add a Pin It button to Chrome to help you curate content and images you find online and easily pin them to your boards.
Know of any other really useful tools? Tweet us your favourites!