We’re all about providing useful resources to our audiences – after all, you can buy a man a fish supper but it's better to teach him how to fish and make batter.
But before you start listening to us prattle on about social media marketing, maybe you should check we know what we're talking about...How do you tell the ‘expert’ in the crowd, because after all, everyone is a social media expert right?
Start by asking a few questions to decide if this person lives and breathes social media or if they simply inhale it in its weakest form. Evaluate a social media expert…
Perhaps you’re wondering what the point of social media marketing is? How can a Tweet increase your bottom line? Who cares how many people ‘Like’ you? You’re not alone; there are many social media sceptics out there. In fact, we even have one in the office and she tells you her dirty little secrets.