I love Adam Babajee-Pycroft… Not only is his beard and surname enviable beyond measure, the man knows more about UX & User Testing than I do about the expanded Star Wars universe (and I possess a frightening amount of Star Wars knowledge).
The Digital Gaggle Conference is a bi-annual ideas fest for marketing professionals. In October, the Gagglers asked me to deliver a talk about how marketing teams can deliver more leads to their sales bods.
We had the privilege and the honour of accessibility engineer and bona fide internet royalty Léonie Watson second on the bill for Digital Gaggle. I’m not going to give you a play by play of her movie-reference-infused, delicately controlled diatribe about incorporating accessibility into the web – you can explore the minutiae of her talk when the videos go live (and maybe then you'll understand the reasoning behind this blog title). Instead, I’m going to share with you a few choice takeaways that made an impression on me, and my own fledgling experiences with accessibility in the month prior.
October 2016’s Digital Gaggle Conference went down like a storm. It was all about UX, which was fitting really, seeing as we gave the Gaggle goers a brilliant experience themselves. My favourite talk of the day was from Pat Wood; founder and MD of TruffleShuffle.
Mobile Friendly Design is becoming increasingly important in the realm of search. As consumer browsing habits change and adapt, so to must your online marketing efforts. That's why I'm here to help you get to grips with Mobile Optimisation and what it means for you business and online presence.
B2B website design is no longer the flailing non-swimmer in the digital marketing pool that it was just a handful of years ago. B2B is shedding its stigma and enjoying a moment in the digital sun. Grab a cocktail and join us on the pool-side, as we celebrate some great b2b website design ideas.
Are you the proud owner of a perfect website? Do you have seamless paths to conversion, with flawless and coherent branding? Do your page load times make you weep tears of joy? Thought not. More likely those ducts emit rather more despondent tears, and you've been desperately scratching at your budget spreadsheet for as long as you can remember, trying to find some wriggle room for a website re-design.
Relax and rest those over-worked nails. Read on for our reasons why you need a new website – and how to convince your boss.