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      What is an "outbound" link?

      What is an "outbound" link? Featured Image
      Published on Jan 26, 2012 by Jon Payne

      An outbound link is one which points from one (or more) of your web pages to a piece of content that is on a different website.

      simple outbound link diagram

      These outbound links are used so that people can easily find their way to important nuggets of information on other parts of the internet.

      Because we typically only link to sites we can trust, when we link to another website we are effectively telling Google to trust that site too.

      Jon Payne

      Founder and Technical Director of Noisy Little Monkey, Jon blogs about SEO and digital marketing strategy.

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