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Google Analytics Training

Getting the best out of Google Analytics is one of the fastest ways to get the best out of your website. This hands-on training session will cover:

  • the basics of Google Analytics account set up
  • what the measures mean
  • which of them are most useful for your business
  • setting up goals
  • using custom reports and segments
  • if you are using AdWords, how Analytics can help to evaluate your ad spend.

By the end of the session you’ll have a measurement framework that will allow you to focus on those reports which are the most useful for your business.

Your trainer will give you theory, show examples and set exercises so you can discuss with others in the group how to make best use of your Analytics account.

We'll use examples and tailor the discussion on the fly around your website.

It costs £1,000 +VAT for up to 5 people. Any additional people are charged at £100 + VAT. We deliver our exclusive training at our offices in Bristol's famous Tobacco Factory. Please note that you’ll need a laptop and admin access to your Analytics account. If you do not have admin access to your Analytics account you will still be charged the full amount for the training.

Who is this for?

The workshop is designed for people responsible for measuring the impact of their website. It assumes that you have admin access to the site (so that we can set up goals) but apart from that we can start as basic as you like. It is suitable for ecommerce site managers too, particularly if you are running AdWords, although we don’t cover very specific advanced implementations like enhanced ecommerce tracking.

I need Google Analytics Training!