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    • Sales & Marketing Alignment With HubSpot

      At April's HubSpot User Group, we were joined by Rosie van den Broeck (Senior Customer Success Manager at HubSpot) where she taught attendees about how to set up a successful sales and marketing alignment.

      She covered: 

      • What sales enablement is
      • How to set up a lead qualification matrix
      • Tips on identifying lifecycle stages and who owns what
      • Setting up a Service Level Agreement
      • Closed-loop reporting to measure your success 

      You can find the slides, resources and recording below , enjoy!