Promoting your business through social media marketing can work brilliantly for certain businesses. However, social media is an engagement medium, not a traditional broadcast medium, and it requires a fine tuned understanding of your audience and how to engage with them.
The most common complaint we hear is how difficult it is to measure the success of social media marketing - it's easy to pour in time, but what exactly are you getting out? How do you get the most of your social channels, where does paid fit into this, and are you even targeting the right audience in the right way?
An effective social media marketing strategy defines the role each of your social channels plays in service of your wider business goals. Often, this goal is to promote your products and/or services. For B2C businesses social media can be a key pillar of your overall marketing strategy. From inspirational Pinterest boards and Instagram accounts to customer service on Twitter or targetted selling on Facebook, social can help you to reach new audiences.
If you are a B2B business it's harder to see how social media marketing fits. However, if you look at the success stories of our clients you can see how social media might be a way to define the uniqueness of your business.
Noisy Little Monkey is a Bristol based digital marketing agency. We have a particular focus on HubSpot as a platform to deliver integrated marketing, and specialisms in SEO, content marketing and social media marketing.
If you need help with your social media, our services include:
We work in a flexible, supportive way, tailoring our services to what you need. From full on social media marketing to lighter touch strategy development and coaching, we can help you make your social media more effective.
